Sunday, July 19, 2009

Cheap SEO Services in Canada

By: Lifschitz

Established the distinct rivalry in World Wide Web commercializing nowadays, it requires the assistance of a levelheaded Toronto SEO company to crush your challengers and maintain your website's place atop the pinnacle of Google. SEO Service Experts give notice and consult you on how to upgrade your rating with Google; the higher your rank for specific keywords, the more traffic your website will garner. A search engine optimization commercializing company offering cheap seo services canada acknowledges that it is not sufficient if you place fuller exclusively in a particular search engine. A universal SEO scheme incorporates methods that guarantee superior positioning across all popular search engines. While it is effective to increase a few searches, back linking and optimizing your meta tags and keyword content primarily for Google as opposed to search engines is far more effective. Google sports over 80% of searches online, with Yahoo coming in a far far second. You're better off focusing your efforts on where the bulk of the searches related to your business are taking place every day.

Therefore determining which Toronto SEO Company is suitable for providing cheap seo services canada is vital to your success on search engines. The majority of us can self learn SEO, but the time spent understanding Google, it's algorithm, spider robot, how to optimize your website, how to create back links (articles, submission programs, directories), and self learning SEO takes years of practice, repetition, and applying it for your own websites. Employing a serviceable SEO company such as SeoSiteOptimization is beneficial in that they are affordable, easy to use, and rank you on first pages within 2 months of commencing and executing their SEO project on your website.

We have extensive SEO specialists and experts comprised two SEO service managers who have dealt with a wealth and abundance of clients from across the globe; providing powerful and popular SEO advice to companies regarding how to improve their standings on search engines.

Boosting your page rank is an important aspect to helping Google value your website. The way SEO experts help you increase your page rank is by making your less important pages no follow with the spider robot; using this SEO strategy helps increase the value to your remaining important pages, giving you a higher page rank and increasing your rank on Google.

Helping you determine which Toronto SEO Company to sign up with for Cheap SEO Services Canada can be based off several things: Check your potential SEO Company's website design, their track record and clients, and see their results on first pages. Often, a true SEO company will post a page designed to show off their results on first pages. If you are able to find an SEO company placed on first page for competitive keywords you searched, than it's more than likely they are able to achieve the same type of SEO results for your website.

Article Source: http://www.articleexpose.com

How to Analyze Website Traffic

By: Mike Grafos

Analyzing your web site's traffic data can be the best thing to do for many reasons. But before you start making full use of the information, you have to understand how to interpret.

Most hosts are providing some web traffic information that you can watch and interpret. Let's begin by looking at the basics - the average visitors per day, week and month.

These figures are an accurate measure of the website's popularity. The more traffic you can see the better you can assume that your website is doing, but this is generalization. You have to also look at the behavior of the visitors once they come to the website to measure the effectiveness of the website.

Your aim is to use the website traffic statistics to find out how well the site is working for the visitor. One way to find out is to check how long on average a visitor spends on the site. If time spent is a bit low, it usually indicates a problem. Then the ultimate goal is to figure out what the problem is and try to fix it. You can try to check using google analytics and find how much time each visitor stays on every particular page and try to raise that average starting from the page with the fewer time.

It could be that the keywords bringing the wrong type of visitors to the website so when someone comes, he/she expected to see something else, or that the graphics are a bit confusing, causing the visitor to exit at once. Use the powerful knowledge of how much time visitors are spending on the site to spot specific problems.

Furthermore, website traffic stats can help to determine effective and ineffective areas of a website. If you have a page that you think that is important, but visitors are exiting it at once, that page needs your attention. You could consider improving the links to this page by making links more noticeable, or you could improve the looks of that page or the ease that a visitors can access the essential information on that page.

If, on the other hand, you find out that visitors are staying for a lot of time on webpages that you think are less important, you might want to consider moving some of the sales copy and marketing focus material to that specific page.

As you can clearly see, statistics will reveal very vital information about the effectiveness of every page, and visitor habits/motivation. This is essential information to any successful Internet marketer.

After analyzing visitor statistics, it's time to turn to the keywords and phrases. Notice if some keywords are directing a specific kind of visitor to your site. You'll find out soon that the more targeted information a visitor finds at the site using a search query, the better your stats will become, thus the more valuable that keyword will be.

However, if you find out that a big percentage of visitors are being led to your site with a different keyword than your actual content, that keyword needs to be adjusted. Keywords are vital to bringing high quality visitors to the site who are willing to do business with you. Close analysis of the keywords that visitors are using to find the site will give you a vital understanding of the visitor's needs and motivations.

Finally, if you notice that users are finding your website just by typing in your company name, it's a good sign of achieving a good level of brand recognition, and this is a sure sign of success.

Article Source: http://www.articleexpose.com

Google adsense - back to basic

By: Roberto Garabell

Another advertising platform used by Google, AdSense is a program that allows the incorporation of text, video or image ads into website content. The great part about this system is the chance to make profit offered to small businesses on the only condition that they have highly informative sites. The advantages of the system are manifold, but if we were to consider the perspective of the Internet surfer, the sponsored links incorporated in the page content are more friendly and less intrusive than banners for instance. Moreover, the ads are always related to the website domain, and so far, the pages showing fresh updated content earn most.

Web masters use a certain type of software for the insertion of the ads in the site content once the relevancy of the two elements has been established. A brief script is implemented in the pages of the website afterwards and Google AdSense will run smoothly. The profit thus generated can be increased through superior traffic and advanced optimization. There is a close connection between the Google AdSense an Adwords programs, thus advertisers use the latter to bid on the keywords eventually pay for the ads, while the same ad clicking pays the websites displaying ads through the Google AdSense system.

Good site management thus becomes a crucial condition for the efficiency of Google AdSense investments. Searchers are looking for information, not just for products or services, and the access to high quality content enhances the chances of ad clicks. This content can be used in such a way so as to encourage visitors to click on the ads. Even if messages like - Click on My Ads - are forbidden web masters find ways to appeal to readers by means of sponsored links. When blending in the web page content, such ads or sponsored links have double chances of getting accessed.

Google search options are also available with Google AdSense for the same purpose of program support and increased availability. With Google AdSense, any web site can display a Google search box to allow the visitor to navigate anywhere while still remaining on the same site. Google shares the advertising profit generated by the clicks resulting from this kind of searches with the web site owner. One more time we need to stress out that AdSense will only make payment possible if sponsored links get clicked on during the search in question.

Article Source: http://www.articleexpose.com

Google Adsense Tips - Why,What, Who and When and Where!.

By: Pierre Basson

The Amazing Google Adsense Program is today towering like a Giant on the web. It has helped some smart Web Marketers to make large amounts of money, while at the same time it is interesting to note that many new Net Marketers and Internet work at home business Entrepreneurs are receiving their first pay check from Google Adsense rather than the main affiliate program.
Below find the Asense Tips, What, How, Who, Why, When and Where of Google Adsense in a nut shell.
Adsense Tip : what's is is Google Adsense:
Google Adsense is a program designed by Google that can generate advertising revenue for your website. Relevant Text and Image ads. targeted to your website content are delivered by Google. In addition if you place a Google Search Box in your internet site, topical text adverts. Are displayed when a search request is created by a web site visitor. Google will pay you for all valid clicks. made by your site visitors on the adverts. Or search results pages. Another new addition is the Google Adsense Referrals Feature, whereby you can generate further earnings by displaying Google?s Referral Buttons on your web pages.
Adsense Tip: Who can participate in Google Adsense:
Anyone who has a domain can join the Adsense program but not adult and hate sites. You must comply with Google's program policies. It is Free to join. Google has a massive advertiser base and they have advertisements. On the prepared for all categories of businesses. They also have advertisements. Prepared to match different types of content sites, from a pet store site to that of a highly complicated technological site.
Adsense Tip : how to get started with Google Adsense:
You have to apply to Google Adsense by filling in an online application form at https://www.google.com/adsense. Once the application is licensed, you'll be able to participate. You then have to copy and paste the HTML code that is offered by Google Adsense into your pages. The code produces relevant ads. To the content of the page. When a visitor clicks on it Google pays you. Google Adsense may be used in numerous languages. It is also focused geographically and hence Global business can take advantage of this and webmasters living in any bit of the world can participate.
Adsense Tip : Why Participate in Google Adsense:

The clear answer is to earn income from home. It does not cost anything if you have a site, so why miss the opportunity to earn cash from home. Google pays you monthly if your earnings reach $100.The Google Adsense checks are a boost to a massive number of amateurs with low budgets eager to earn money from home. Some webmasters believe that Adsense advertisements. can lead their visitors away from their website. This probability is there but if you've a website with good content they can always come back.
Adsense Tip: Where to set Google Adsense advertisements. In your Website.
The Adsense advertisements. Can be placed anywhere in your net pages, but there are specific areas in your web pages that are recommended by Google which have been found to generate more clicks.
According to Google and our own experience : advertisements placed above the fold tend to have better results than those below the fold.
Ads placed close to rich content and navigational assists often do well because users are concentrated on those areas of a page. Ads placed at the head of the page and at the left often have better results than others. Ads at the base of long articles and those that are integrated

Article Source: http://www.articleexpose.com

Make Money Online Legitimately!

There are an estimated 1,355,110,631 Internet users as of May, 2008 and that number is growing by the second!

The Internet is quickly growing into a world-wide marketplace, which provides a unique opportunity for everyday people like you and me to cash in on it and start making money online!

There are 2 groups of people who search for ways to get paid online; serious entrepreneurs looking for a long-lasting business model and people just looking to make a little extra money on the side.

Both of these groups of people can reach their goals online, many do everyday, but you must first choose which group you fall into, as the beginning steps are much different for each "model."

There are 2 groups of people who search for ways to get paid online; serious entrepreneurs looking for a long-lasting business model and people just looking to make a little extra money on the side.

Both of these groups of people can reach their goals online, many do everyday, but you must first choose which group you fall into, as the beginning steps are much different for each "model."

-- For those who just want to make a little extra money on the side with little to no learning curve, it's important to understand what works, what doesn't and what type of "opportunities" are actually scams! Just browse through this Web Site to find legit products and information that will help you get started without wasting money or being scammed!

-- For those who want a long-lasting Online Business and aren't afraid of a learning curve, just sign up above to receive "The Newbies Guide to Internet Marketing" (Free) and you'll learn the Internet Marketing basics. This is the first step in building your business and you can rest assured, I'm one of the good guys! I WANT you to succeed, because the more people I help, the more people I'll have to help me in the future!

If you would like to see what I'm up to on a daily basis, stop by my blog, where I share my new findings and ideas to all my viewers at http://ez-onlinemoney.com/blog/

article source : http://ez-onlinemoney.com/

Here Is How You Can Save A Fortune On Pay Per Click Campaigns

Campaigns
by: Ted Cantu

i


Finally there is an alternative answer to expensive pay per click campaigns and getting your web site promoted. The good news is that you do not have to pay a fortune to get good visibility. You also do not have to pay exorbitant amounts of money every month to Google AdSense and sponsored link programs to pop up in the top ten of the search engines.

You can actually achieve great rankings in Google and Yahoo organically. This means that the search engines actually come looking for you. The great news here is that you don’t have to spend a mint on getting to the very top. Not only can you get there in the top ten but you can actually get 8 out of the top 10. Sound impossible? For Ted Cantu it’s quite easy.

“This is something I started doing for my fellow Dan Kennedy IBA members in Brighton, Michigan. I started to test out new theories in practice on my coaching group members and we started getting some phenomenal results” explains Detroit area based Cantu. “The key for us was to use all of the tools that Google has to offer”.

Google has really led the way when it comes to buying Internet technology. In the recent months it has acquired Feedburner and its RSS technology which allows web surfers to subscribe to its favorite content on the web. It has also acquired Blogger which enables Internet web geeks to post to an easy to use blog format. You can combine these tools together and have them work together promoting your web pages. But that is just the tip of the iceberg.

Google has purchased more tools for its users and therefore has really led the way on the web. Yahoo hasn’t followed through with these types of acquisitions and in some sense has lost its popularity. Just recently Yahoo has given up its Podcast platform which allowed its members to post audio shows and messages on the web.

You can begin to create some really great things when you combine these things together. When they work hand in hand incredible things can occur including high search engine rankings.

Blending In All The Right Ingredients

You want to make sure you use all of the tools that the web has to offer. There are an abundant of tools out there now that you can use including blogs, RSS feeds, podcasting, audio messages, and web video just to name a few. The magic ingredient that holds all of this together is good solid sales copywriting to lure in your prospects.

Keep in mind that the web was originally created to share information. Your potential clients do not sign on initially to buy stuff off of the web. They will first research their material on the web first before making any kind of commitment to buy something. But once you get them to commit to you the real money making magic can begin.

So what kind of results are possible by using all facets of the web?

Try putting your web pages at the very top ten on the web. Results have varied but some of the top records placed some clients at the very tip top of 17 million pages. This was all done without the aid of pay per click and sponsored link programs. The reason for working in this way and pushing things to the limit falls upon the failing Michigan economy. There are a lot of companies who are working in this market that absolutely refused to pay anything extra when it came to web site marketing. A lot of these individuals balked about having to pay $50 dollars a month to host their professional ecommerce sites let alone pay for something expensive such as web site marketing. This made firms like i-Mobile Media, (http://www.1seomichigan.com) search for creative solutions and how to promote its clients.

“When we started these campaigns our main goal was to keep our clients visible. We never set out to dominate niche categories on the web. But then we started to understand what the search engines were looking for and we began to pop up in the top ten more than once… We started to pop up 5, 6,7 and 8 times out of the top ten. That’s when things started to get really exciting.” explains Cantu. The web firm started to do more with its company and adding different features including web video.

More Than A Fluke

i-Mobile-Media has tested 23 separate markets and have come out victorious in each category. Not only did they get into the top ten but have come out visible for every one of these industries. They are in everything including mortgages, reverse mortgages, real estate, industrial, manufacturing, legal, medical, health care, weight loss, marketing for seniors, beauty products, retail, pedicure, international companies, coaching groups, business development and many more. Each niche market they have approached ended with incredible results.

There are some disadvantages when a company decides to do a pay per click campaign. Ecommerce sites have a problem with the way the customer relates to the site. The end user experience is a bleak one. They are faced with thumbnail pictures and prices. From this limited menu they are required to make some sort of purchasing decision. There isn’t enough time to create any type of relationship and make up enough of a reason to warrant a purchase. This anxiety is further heightened when they pick this choice from a Google adsense or a sponsored link.

You will notice that web sites that partake in a sponsored link that their ads get put into rotation. So sometimes your ad will pop up and sometimes it may not. As a consumer you are not allowed to click on your own ad to create a sense of popularity because you can get your site banned from the program. So you will have to rely on your wits and a great bit of luck that someone will want what you are selling.

There is another pitfall here as well. You see there is a problem when it comes to public trust. In a recent poll it was discovered that the public seems to place less faith in a company that has bought their way to the top. The buying trend leans towards checking out an organic search because they have climbed to the top of the heap honestly and in most cases – the hard way.

How much longer will ecommerce companies continue to dump horrendous amounts of venture capital into pay per click campaigns? The trend is shifting in the Midwest. The bottom line is that a lot of companies do not want to spend money for online campaigns if it can get away with it. With all the recent innovations happening on the Internet its obvious now that they do not have to.


About The Author
Ted Cantu runs iMobile Media, (http://www.1seomichigan.com )and works out of NYC, Chicago, and Detroit, Michigan. He has the number 12 podcast show on http://www.podomatic.com you can listen to it here… http://911copywriter.podomatic.com
article source : http://www.articlecity.com/articles/site_promotion/article_1699.shtml

How To Immediately Increase Your Adsense Clicks

by: Paul Hooper-Kelly

Would you like to make one tiny addition to your pages and dramatically increase your AdSense clicks -- perhaps as much as threefold?
It's laughingly simple, yet the effect can be immediate.

All you need is to get some colorful digital photographs, either from your own stock or from a royalty-free web site. Then using a graphics program, such, as Real Draw PRO or Photoshop, create a strip of four rectangular photographs with a space in between each. The overall size of the strip should be 728 pixels wide by about 108 pixels deep.

The content of the pictures should be relevant to the content of your web site. In order not to violate Google's Terms Of Service, you should avoid pictures that are animated, advertisements or induce the visitor to click on the AdSense ads. If you are in any doubt, take a look at the ads on my web site or check with Google's Terms Of Service.

The background color should exactly match the color of your AdSense pages. It helps if you can place a narrow blue border around the individual photo (but not around the entire strip). This arrangement is ideal for a page containing an article and the best position within the page for the picture strip is at the top of the page, immediately below the page headline, but above the start of the body text.

Once you have done this, go to your Google AdSense advert codes and select the one for leaderboard, which is 728 pixels wide by 90 pixels deep. If the 728 pixel width sounds vaguely familiar, it's the exact size of the width of your picture strip. Make sure you delete Google's border code before pasting your leaderboard code under the picture strip, save the page and load it to your server and start enjoying up to three times the clicks on that style of ad.

If you already have the maximum number of three AdSense blocks on the pages, where you insert this picture strip/leaderboard combo, do be sure to delete one of the existing ad groups, so you don't violate Google's Terms Of Service, which only allow three ad blocks per page.

About The Author
Copyright 2006 Paul Hooper-Kelly and http://www.InternetMarketingMagician.com

You can get more articles, free software, product reviews and forum plus a new FREE course at: http://www.InternetMarketingMagician.com/Free_Internet_Marketing_Training_Course.html

article source :http://www.articlecity.com/articles/online_business/article_5064.shtml

Google Adsense And ClickBank Pay Per Click Ads

by: Gerry Veguilla

i


One of the biggest trends over the last few years has been the explosion of websites built to take advantage of the Google AdSense system.

And when someone clicks on the AdSense ads that you display, a few cents tumble into your account. If you have sites earning money with AdSense you'll know why it is such a good idea.

Then there’s ClickBank. The hottest and most well known affiliate programs network. ClickBank is one of the major players in affiliate marketing online and show every sign of growing in popularity, strength and power in the market.

Clickbank has been around for years and has earned an excellent reputation online. They work as a payment processor and an affiliate program all rolled into one.

Now the most obvious fact with Google AdSense is that you have no idea how much you will get paid for each ad clicked. And while you can get occasional clicks worth a dollar or more, most bring you only a few cents. A more detailed version of this subject can be obtained by going here http://www.worldwidewebinformationcentral.com

Now if you find that the promise of making hundreds of dollars a day from displaying pay-per-click ads on your website is falling short of expectations, why not try an alternate method, that could double, triple, or even quadruple your website revenue ?

So, why settle for this handful of cents for each click that turned into a referral for someone else, when those same clicks can be potential sales for a product that would pay YOU 50, 60 or even 75% in commission?

To explain this in detail - if one of your visitors clicks on an ad on your site and ends up buying a $47 eBook, imagine how much better it will feel to get a commission of up to $30 rather than the few cents that you'd normally get for your efforts.

Besides, Clickbank marketplace includes over 10,000 eBooks and other downloadable products on all kinds of subjects, that anyone with a free ClickBank® account can sell or promote to make substantial commissions of up to 75% .

Clickbank also has a built in affiliate program and they provide you with sales and commissions reports and will send you pay cheques twice per month. But unfortunately, what Clickbank does not have, is a "user interface" department.

This is where CBengine comes in.

CBengine is one of the most powerful ways to monetize your website. It is a system that works similar to Google AdSense but displays products from Clickbank with your affiliate ID already embedded in the ads ? It is specifically designed to help you bring your site's revenue potential to it's max, a set and forget service designed to bring the best of ClickBank's high commission paying, downloadable products (and services) right into your content.

In short you can turn your website into a monster Clickbank affiliate money.

So, why try and make your fortune only from the PPC ( pay per click ) revolution where you normally tend to make much more than a few cents a day or perhaps a couple of dollars at best.

Is it not wise option to atleast try out CBengine content-relevant product matching system.

How would you like to have a smart engine that works similar to Google AdSense but display products from Clickbank with your affiliate ID already embedded in the ads ? What if you can easily turn your website into a monster Clickbank affiliate money.

Besides, affiliate marketing is booming and CBengine puts your website right in front of the hungry crowd.

CBengine as mentioned earlier is similar in the way it works compared to other contextual ad delivery systems ( like the ones used by the major search engines ), but with one major difference

About The Author
Gerry Veguilla is a Satellite operations engineer and part-time Internet Guru. Please visit his site if you use this article.

http://www.worldwidewebinformationcentral.com/clickbank
article source : http://www.articlecity.com/articles/site_promotion/article_1383.shtml

Levels of Making Money Online

by: Steve Thomas

The first objective to make money online for me was always trying to find the "secret". After finding out there was absolutely no secret to making money online, I took off and made my own site. I will talk a bit about the levels and methods of having an online income here in the next few paragraphs. It is not as hard as people think to making an income with your computer.

If you are like millions of others, ebay is the first place most people start to make money online, and that may be the place for most to start out. But that is just one method. The second method of making money online, and it seems to be the easiest after ebay is to do affiliate marketing. Affiliate marketing is the way to make money online selling other people's things. People like Rosalind Gardner and Ewen Chia have the status of super-affiliates and rightfully so.

They have learned how to successfully use their marketing talents to sell tons of things for other people. It is nice to be able to learn the methods of affiliate marketing, because it means you do not have to have your own product. No product of your own means you do not have the trouble of customer service. You can start this week, even in the next few hours as an affiliate and make money within a couple of hours. It is that easy, and you do not necessarily need your own web site.

Since I spoke on not having your own product to sell online, the obvious next step is to develop your own product and let others sell it for you. For me, this is the only way to go. This way, I can have thousands of people promoting my own product at a place called clickbank and immediately get sales. I will lose part of my total profit, but overall, I will be making more money. If you can also make your own downloadable product online, you should certainly try it.

We could go on to the next level of making money online, which is of course harder, but not impossible. You could make the website where everyone comes to sell their things, and find things to sell. This niche is fairly well taken over already, but if you have a better idea, you should hire the programmers to do it. If the current web sites like ebay and clickbank are not serving the world in your area, you could definitely become the person to make that happen for your part of the world. Competition is good for the web, and keeps the big boys in line.

As I said earlier, after finding out there was of course no secret to making money online, I took off and made my own site. I wrote my own money making report and published it online on my own site. I would suggest this to be the best method to have a good return on your own time spent online. Give the world good solid information about how to make money online and they will be glad to pay you to use it.
article source : http://ez-onlinemoney.com/articles.html

Tips to Get a Google Adsense Account

To whom it may not familiar with Adsense, It is a Google’s marketing program which allows website/blog owners to generate income from displaying relevant Google ads on their websites. AdSense matches the content of the website to ads within their AdWords program and displays the relevant ads on the website. The website owners will get income from their website visitors clicking the ads. And there are some success stories from people who profiting and earning thousand dollars from Google Adsense

So how you can get those kinds of ads displayed in your website? Basically you have to register you website/blog and get Google’s approval. But unfortunately not every request will get approved. I have a tip for you based on my experience obtaining approval from Google in my first try, here are the steps:

1. Set up your blog with www.blogspot.com. Blogspot is a Google own blogging service. Make a certain theme for your blog and make sure that the theme is a marketable theme.

2. Put several relevant contents to your blog. Google loves contents! If you choose “health” as your theme, then you can write anything about health. But let me remind you, you have to write them in English. If you think you can’t write and not really confident with your English, don’t worry about that. You can find relevant contents in free articles directory such GoArticles.com and Ezinearticles.com but don’t delete the author names and their links (usually available at the bottom of the articles). Don’t take credit on their works.

3. If you have put some relevant contents, wait about two or three days. When you edit the layout or format of your blog, it will appear an offer from Google to apply for Google Adsense account. If the offer does not appear, just visit www.google.com/adsense and register there.

Believe me, your Adsense account approval will send to your email address in several days and start make money with Google Adsense.


About The Author
Henri Suryanto is a financial analyst and optimize his spare time by making money from the internet. For more tips and internet money making ideas, visit his blog http://sources-onlinebusiness.blogspot.com
article source : http://www.articlecity.com/articles/online_business/article_5540.shtml

Earn $150 Daily Through Google Adsense And So What Are You Thinking?

Author: TEJINDER

How would you like to increase your monthly website revenue by 25% with only a few hours of work? What if I said that it wouldn’t cost you a dime? It’s hard to believe isn’t it? I know this claim sounds as though I should be pitching a $200 get-rich-quick scheme in the next couple of paragraphs, but I am not. The technique I used was free to me, and I am sharing this information with you free of charge because I am more excited about this discovery than I can put into words.

How would you like to increase your monthly website revenue by 25% with only a few hours of work? What if I said that it wouldn’t cost you a dime? It’s hard to believe isn’t it? I know this claim sounds as though I should be pitching a $200 get-rich-quick scheme in the next couple of paragraphs, but I am not. The technique I used was free to me, and I am sharing this information with you free of charge because I am more excited about this discovery than I can put into words. What did I do to achieve this jump in revenue? I placed Google Adsense advertising boxes on my website, and in just the first seven days, I generated over $1000 in Adsense revenue. Even better, I didn’t have any decrease in sales from the original source of revenue for these sites paid memberships to my wholesale information directory. I’ve known about Adsense for years, but I always thought that it was a system best used by free informational websites needing to generate revenue. My reasoning behind this was that I thought that these ads could possibly bleed traffic from my site and steal potential paying customers. I am happy to say that I was wrong, and I only wish I would have tested this program earlier to discover how wrong I was. I am completely surprised by how well these advertisements have paid. They are producing income at a rate of over $20 per thousand impressions. I have done some research on ad placement agencies, and I don’t think that there is an agency online that could sell ads for me at the rate of $20 per thousand impressions, and I know that if I advertised banner space or text link space on my site that I couldn’t sell space at a rate of $20 per thousand impressions. To put it into perspective, I do a lot of advertising through PPC networks, and my PPC ad spending doesn’t even come close to a rate of $20 per thousand impressions. Google Adsense may well be the most lucrative source of income for website owners seeking to sell ad space on their site, and the results are instant. All you need to do is place the code and let your current visitors click on the link ads. There are many people on the Internet who sell information products claiming to have the secrets to generating high income through Adsense, but there is no need to pay to learn how to do this. It’s a very simple system that is easy for anyone to implement. All you need is: 1. A website with quality content 2. An existing traffic source, be it 100 visits a day or 100,000 visits a day. 3. The ability to read the Google Adsense Program Policies 4. Free page real estate, hopefully in a conspicuous place above the fold It is that simple; however I cannot stress enough that you read the Google Adsense Program Policies. There are certain types of sites, certain types of pages, and certain types of advertising on and through which Adsense will not allow their ads to be associated. It is each advertiser responsibility to know their guidelines and avoid breaking any rule that could put their account and an excellent source of revenue in jeopardy. Finally, let me stress that these ads should be placed in a conspicuous place. Visit the site linked in the About the Author section below for examples. No matter how effectively your site is designed, more people will leave a page without reading below the fold than will continue on to the bottom of the page. For that reason, as you will see in my site, I place the ads at the top right of my page, in an area where any visitor to my site can find them.

Adsense is an excellent source of revenue for any website owner. Don’t waste time like I did. Place some ads on your site, and I am sure you’ll be pleased with the results.

article source : http://www.articles43.com/article/Earn-150-Daily-Through-Google-Adsense-And-So-What-Are-You-Thinking-121127.html

Advantages of Google Adsense

Author: Poonam Sharma

Google Adsense is a marketing strategy, which allows the advertiser to earn for every click that a site visitor makes on the ad link in that particular web site. This tool helps advertisers to display their ads to a wide customer base. This is because, every site has ads associated to its contents, and hence, only those Internet users who access that site, can see those specific ads.

Google Adsense is a marketing strategy, which allows the advertiser to earn for every click that a site visitor makes on the ad link in that particular web site. This tool helps advertisers to display their ads to a wide customer base. This is because, every site has ads associated to its contents, and hence, only those Internet users who access that site, can see those specific ads.

Benefits of Google Adsense:

1. Simple and Quick:

Google Adsense provides a simple and quick method to earn for people looking for residual income. A person having access to the Internet needs to make an account in Adsense through Google. This process hardly takes minutes to complete and is free of cost.

After creating a Google Adsense account and specifying the web site content and purpose, Adsense targets the specific audience and advertisers to visit that site. For more details go to www.google-atm-machine.com. Payment starts as soon as the process of getting suitable ads and clicks on these ads begins.

2. Advertisement:

Google Adsense provides an inexpensive technique for advertising products, where advertisements can reach millions of people, who access the Internet.

It also enables to divert the traffic flow of customers to that particular site for increasing the revenue. One can easily access other sites to enhance personal knowledge of online advertising.

3. Controlling the Site:

With Google Adsense, one can easily control the contents and ads that may appear in a web site. It blocks certain ads from appearing in the web pages, depending on the owner's requirement. The owner may ask Adsense to block certain competitor ads and select certain ads to be displayed as default on the web pages.

4. Payout System:

Google Adsense offers greater percentage of payment to the publisher than any other web site. It follows an easy and reliable payment system. There are no checks or money orders in this process, and the mode of payment is ETF (Electronic Fund Transfer) to the host's bank account. For this, a site owner requires to have a legal mailing address and URL that is acceptable by Adsense.

5. Huge Network of Advertisers:

Google has a huge network of advertisers, who are keen in investing in a site that suits their product and service types. Thus, site owners looking for ads that match their site content and purpose, have an easy access to desired advertisements through Adsense. For more information login to www.googleincomemachine.com. Thus, a larger network of advertisers proves beneficial for both, advertisers and site owners.

6. Google Search Box Technology:

Google search box facility in the web site is to attract more public and to enable web site visitors to stay at that site for longer duration. Whenever a visitor types a term in the search box, that site displays the search results below the search tool. Every result probably has related ad links and thus, this increases the chances of a customer clicking on an ad and increasing the host's income.

article source : http://www.articles43.com/article/Advantages-of-Google-Adsense-121292.html

Adsense Secrets to be Successful

Author: sunny

Adsense sites need planning and work to be successful. If you are thinking of producing sites for adsense income, or perhaps you already have sites that are not producing a good income if any. To be successful, takes a lot of work no matter what you may read because there are so many people promoting products that promise to make adsense income easy. Well some of these products may help, but there is no simple solution to receiving great income quickly.

Adsense sites need planning and work to be successful. If you are thinking of producing sites for adsense income, or perhaps you already have sites that are not producing a good income if any. To be successful, takes a lot of work no matter what you may read because there are so many people promoting products that promise to make adsense income easy. Well some of these products may help, but there is no simple solution to receiving great income quickly. Extensive planning is required before you start. It is important to carefully consider the topics or niches that will be targeted. It is very important to see what type of competition there is for certain niches. If you are beginning with your adsense sites, it is better to start with niches that are not too competitive. The reasons for this are that in any niche it will take time to get traffic to the sites and make money. Extensive keyword research must be carried out before building new sites. It is far better to target say 20 keywords that are not at the top of the keyword results. Many newcomers make the mistake of seeing the high prices that certain words achieve, but do not realise what is involved to compete with these words. So choose 20 related words to the main keyword, and then build a page for each of these sub keywords. It is very important to have closely themed sites as well, meaning that you are not trying to offer information on a variety of subjects. Search engines are now looking for sites that offer their visitors good quality information following the keyword searches entered. It is also important to have sites that are easy to navigate, so that visitors are able to find what they are looking for easily. Clear navigation linking is essential. Another point to remember is that search engines will reward sites that are constantly updated with new content. It is best to work to a plan with new sites that allow new content to be added on a weekly basis. Incoming links to sites are very important to achieve good rankings in the search engines. There is only so much on site optimisation that can be done. This includes different keywords and descriptions for each page, use of H1, H2, H3 tags etc. It is essential that good quality original content is offered to visitors. Due to the abuse that occurred in the past where many people were using various software to produce hundreds of pages of worthless content in literally a matter of minutes to try to make money with adsense. It is a good idea to work on getting links back to sites on a weekly basis also. Another good idea is to register with directories also on a regular basis. Adsense can be a good source of income, but it involves a lot of work before the results appear. Extensive research must be carried out to check competition. It is vital to do thorough keyword testing. Then produce sites that are closely themed with a separate page for each targeted keyword. Then new content and links must be on the agenda for good adsense results. Did you find this article useful? For more useful tips & hints, Points to ponder and keep in mind, techniques & insights pertaining to Google Adsense, Do please browse for more information at our website

am Pankaj, a web content write from Surat. I have been working for suhanasoft for last one year and have been writting content on different topics.

article source : http://www.articles43.com/article/Adsense-Secrets-to-be-Successful-121958.html

4 More Secrets tips to Success with Google AdSense

Author: davinder singh

If you are going to be earning money through AdSense, you want to make the most money possible from the endeavor. Otherwise, there's no reason to proceed. To improve your chances of gaining AdSense success, here are some pointers to assist you.

If you are going to be earning money through AdSense, you want to make the most money possible from the endeavor. Otherwise, there's no reason to proceed. To improve your chances of gaining AdSense success, here are some pointers to assist you. Audience & Ad Considerations When you're writing the content for your site, you normally want to consider the needs of your audience. For example, you want to provide quality content so your visitors will benefit from your pages.like as www.instant-adsense-dollars.com.However, if you are going to be seeking AdSense success, you also need to take into considerations the ads that are going to be placed on your site. That means pay attention to the keywords and phrases you use on the site and consider looking at the types of ads those words are going to generate on your site. You also want to be sure that your site's content will meet the Google requirements. Vary Placement of Code To improve the chances of AdSense success, Google will allow you to place the code on the page in three different places on the page. It's a good idea to use all of those instances because that will maximize the ads exposure to your visitors. However, don't use them all in the same place on every page. The top of the page and the left-hand column are two of the best locations. However, there's nothing wrong with repeating the ads at the bottom or having your content wrap around the ads. Remember the overall goal is to have your site visitors see those ads so they will click on the links. Keep a Positive Outlook One of the biggest obstacles to AdSense success is the negative attitude some users have about the ads. For example, you might be concerned that your visitors are fleeing your site and instead going to these other sites. for more details www.adsense-income-exposed.com.The reality is that your ads are not competition. Instead, they are working with you to attract and keep the interest of visitors. If you don't offer something visitors want, by offering them an outlet to get what they do want then you are still making a positive impression on that targeted traffic. As a result, they are likely to come back to your site. Keep Tweaking Another way to achieve AdSense success is by continually tweaking your content so that you can continue having the best ads possible. You don't want to just write the content and be satisfied with whatever results you get. If you're serious about achieving AdSense success, you definitely need to look at the results of the tracking and determine how you can improve the results by making changes in your keyword optimization or maybe rewording some of the content.

article source :http://www.articles43.com/article/4-More-Secrets-tips-to-Success-with-Google-AdSense-121986.html

Generate Money Through Google Adsense And Internet

Author: RajeshShukla

Be that as it may, let me turn to what a few website owners faced while trying to claim a pie of Google Adsense earnings. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers. Implementing and maintaining Google

Be that as it may, let me turn to what a few website owners faced while trying to claim a pie of Google Adsense earnings. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers. Implementing and maintaining Google AdSense program on a content site requires very little effort and can often bring a steady stream of additional revenue for webmasters. - If you happen to be an affiliate who owns a website, you’ll learn how to maximize the money you get for ads placed on your site (Product) Red for Google Adsense would be a great tool. Specifically, Google will display these AdSense ads on your site to match how they perceive the contents of your Google Adsense. The advertisers pay google for every click on their ads and an adsense- participating webmaster gets a portion of this revenue, when the clicking is done on his/her website. If you don’t, won’t or can’t do that, get a blog, post your code and make money through your google adsense account. Ad Center also allows advertisers to run their ads on specific days of the week, and even on certain times of day, a feature Google Adsense only adopted recently. For more details www.thegoogleincome.com Keep updating your website, keep marketing the site, and you will soon see Google AdSense Profits. Well, technically, someone could make some money off of 100 visitors a day, but what good does 100 visitors a day do you when it comes to generating money through your Google Adsense ads. Sign up with Google AdSense or another contextual advertising company, and let them place their ads on your pages. Most of this site solely exists to generate ad revenue from Google’s Adsense program, or affiliate relationships. These get spider by Google bots, and so long as you leave a link back to your page, people will be able to find your page easily and your adsense revenue will go up. Google AdSense is a way for webmasters to generate income from their sites by displaying text or image advertisements from companies participating in the Google Ad Words program. Besides placing advertiser’s ads on your Blog, you can also make money Blogging by placing Google Adsense into your Blog. The Adsense Decoded site even says that this is not something that Google has made any official statement about. Yeah, everyone is in rush and attracted to Google Adsense. For more details www.yourgoogleincome.com Before you can understand why Google AdSense is so important to content sites, it’s important to know how AdSense works Google has recently added a new type of Adsense format, called Ad links. Much of the complaints about Google Adsense were related to their so called "unfair" banning of many publishers for click fraud, which to them can mean anything from clicking on your own ad unit, to spamming, to almost anything that violating the program's terms of service. Note that Google Ad words enable you to get paid for advertising and Google Adsense is when you will have to pay for advertising.
article source : http://www.articles43.com/article/Generate-Money-Through-Google-Adsense-And-Internet-122127.html

Google Adsense - The Actual Meaning Of Significance

Author: Ranjit

Google AdSense is a service that clearly comprehends what your content is implying and significantly targets the formulation and designing of your ads accordingly. In general vocabulary, there can be several interpretations of the same word. Google Adsense grasps the actual meaning of these words in accordance to the context they are being used and highlights their importance significantly. for more details www.instant-adsense-dollars.com This service certainly assures that the keyword and phrases being used are relevant, well studied and logical.

Google AdSense infuses the crux of your content: Google AdSense is a service that clearly comprehends what your content is implying and significantly targets the formulation and designing of your ads accordingly. In general vocabulary, there can be several interpretations of the same word. Google Adsense grasps the actual meaning of these words in accordance to the context they are being used and highlights their importance significantly. for more details www.instant-adsense-dollars.com This service certainly assures that the keyword and phrases being used are relevant, well studied and logical. 2. Google AdSense ensures suitable ads: Google AdSense filters the content related to every ad in order to enable you to get only censored ads on your web page. This feature not only helps save your visitors all the embarrassment but also helps you get relevant traffic. 3. Global access to suit your needs: Another feature of Google AdSense is that it enables you to earn extra money irrespective of where you are located. You can work through this service fro anywhere across the globe and at any point of time as per your convenience. 4. Earn extra money through Google AdSense Search Box: This is an exclusive feature that is free of cost and enables you to mint extra bucks by helping visitors search your website content without having to move from one search engine to another. This keeps your visitors glued to your site for a longer period of time. 5. There is no catch: Google AdSense certainly has no hidden costs or underlying catches and helps you make money online by grabbing the best opportunity. 6. Formatting based on theme relevance: With Google AdSense you get to display your creativity as well by selecting from an array of colors for the ads that are to be flashed on your website or webpage. You can design your ads keeping in mind the theme and content of the site. for more details www.instant-adsense-dollars.com Customized ads not only look great but ad a personal touch to your site. These ads may vary vertically and horizontally as per the template of your website but you can always get going and design innovative ads that are sure to take the ad world by storm. 7. Google AdSense is flexible: This means that Google AdSense automatically changes when you change the content or theme of your website. The ads featured on your website/ webpage change automatically with this exclusive feature. 8. Drawing visitors again and again: Google AdSense only believes in displaying ads that are interesting as well as explanative. Your visitors will certainly get addicted and want to come to your site every time they are seeking information related to the specific product or service. 9. Tracking advertisers on a global scale: In order to display ads on your site, you need to indulge in several deals and tie ups with different companies, organizations and brands. This can become a rather chaotic and time consuming task which would take month to fall into place. One of the biggest advantages of Google AdSense is that it enables you to get these ads for absolutely free of cost and ties up with advertisers from all corners of the globe to give you the best in terms of content, theme, geographical relevance and visitor analysis.

Ranjit Kumar Educational Qualifition: 12th From C.B.S.E. Board with 54.5% Marks Graduation From Panjab Universiy with 55% Marks Technical Qualification: Basic Computer’s Knowledge Six months English typing course Personal Details: Father’s Name Rama shankar Age: 25 Height: 5’4 Inches Weight: 50 Kg Marital Status: Married Hobbies: Listening Music, Playing Cricket
article source :http://www.articles43.com/article/Google-Adsense-The-Actual-Meaning-Of-Significance-122113.html

Saturday, July 18, 2009

Add security and feel secure, opt for the best, when it concerns your home

Security is very important in today’s time with the ever-increasing crime rate and economic slump, which has taken over the entire globe these days. The economic slump has led to unemployment, robbery, thefts and various cheats. It becomes an easy option to rob and meet the requirements, which are only increasing day, by day.

Every place has some issues and various crime rates. Toronto is a wide base for all segments. Problems when they arise we have to try and solve them, we can’t let them be or just ignore them especially when it comes to security of ones home and the life of the ones close.

Free home security toronto, enables you to secure your home with the right specifications and home security system toronto, has become very popular where more and more families are opting for a security system for a good nights sleep and when its free you can get the best at no cost.

With home security alarm system Toronto and wireless home security alarm Toronto you can feel safe. You can leave your home and go out of station without worrying about your home and your belongings. There has been an alarming rate of burglary, thefts and cheats happening at the homes, and with the help of free home security Toronto, things are much easier. Who doesn’t want peace and security; this is where home Security Company Toronto can come to your help in a huge manner.

Voxcom security Toronto and voxcom Toronto are beneficial options, as it provides security not only to your home but also to your whole locality. Robbery and burglary are quite common these days, and when there is no security installed it becomes very easy. Burglar alarm Toronto, video surveillance system Toronto and burglar alarm Toronto, are considered to be the most effective security system it just consists of a burglar alarm system without a camera; the information is passed to a 24-hour alarm-receiving center, which responds to the signal in accordance with agreed policy.

Delinquents will get worried if they know that you have installed a home security alarm system and wireless home security alarm. Digital video surveillance system Toronto can provide important evidence in identifying and convicting a thief.

Measures like video surveillance Toronto will help you protect your interests and protect the life of loved ones and family.

For more information please visit http://www.alliance-security.com/

How To Effectively Use Promotional Products

One of the most tried and true tools of marketing and advertising is the use of promotional products. From inexpensive pens to t-shirts, promotional products are a great way to get your name into the hands of potential customers. When planning your approach to promotional marketing, it is important to develop a marketing strategy to correctly utilize promotional products and maximize results.

Choosing a Promotional Products Distributor

Before choosing a promotional product, first you need to choose a distributor. With hundreds of distributors to choose from, it’s important to identify the right fit for your needs. One of the most important things to remember is to avoid companies that just want to push you a promotional product. Commissioned sales representatives are often simply out to make a sale – your purchase equals their paycheck! When you purchase promotional products from a promotional company that uses a team approach, you’ll find they are more interested in helping you find the promotional product that truly fits your needs, not just the promotional product that will give them higher commission checks.

After choosing your distributor, make sure that they understand your brand and needs. Don’t be afraid to tell them exactly what you’re looking for or to ask for help. A good promotional product specialist is never afraid to research promotional products and ideas to find the right fit for your needs. From brainstorming to price negotiations, a dedicated account management team is your best source for finding unique promotional products at the best price.

Developing a Long-Term Strategy for Use of Promotional Products

You should always keep in mind that the use of promotional products is most beneficial when paired with a long-term promotional marketing strategy. Although you may only use a promotional product once, when that product is paired with subsequent marketing efforts and future promotions, you leave a longer-lasting impression on your clients.

When designing your promotional marketing strategy, first look at your brand and corporate image. Which promotional products are most appropriate to convey your identity? Is there a certain image or feel you want to present to the recipients of your promotional product? This is a great time to address your specific needs and plans with your account team. With access to a nearly unlimited number of promotional products, they can help you choose the perfect promotional product for your needs.

Identifying Your Target Demographic

Next you will need to identify your target audience and demographics. It’s important to evaluate who the recipients of your promotional product will be. For example, at a celebration of Dr. Martin Luther King Jr., Georgia State University needed to develop a full marketing strategy for the week-long festivities. They needed banners, print collateral and promotional products to distribute to students. To fit their target demographic, their marketing campaign included imprinted GumPaks™, molded chocolates and print collateral to distribute around campus. Georgia State’s end decision to choose candy for their promotional products was perfect for their target demographic of students. By analyzing your end recipients and finding a promotional product that will be useful to them, you maximize exposure of your brand and corporate initiatives.

Usage of Your Promotional Product

Lastly, what do you plan to use your promotional products for? The individual promotional product you choose should be based on the several factors already discussed along with the type of event or promotion. The event will almost always determine your budget and type of promotional product. A promotional product for a tradeshow is usually something that draws attention to your booth, thereby drawing attention to your name and services. Using a fun, eye-catching promotional product such as a light-up yo-yo will be entertaining for recipients, and the promotional product will likely stay in their possession for months to come. While a yo-yo might work great for a tradeshow, a more upscale promotional product would be better for a potential million-dollar client. A leather brief bag, digital photo frame or large holiday gift basket would be a more appropriate promotional product for a client at that level. Your choice of promotional product will vary greatly depending on the situation and your target audience.

Developing a strategy to effectively utilize your promotional products is the best way to maximize your return. Promotional products are a budget friendly way to get thousands of advertising exposures. By following these tips when developing your strategy, you will effectively use your promotional products to grow your brand.
article source : http://www.articleorange.com/categories/Business/Marketing/

7 Budget Friendly Internet Marketing Tips

t seems everyone now is watching their money and looking for ways to stretch their marketing dollar. Here are 7 Budget Friendly Internet Marketing Tips. Every tip listed can be implemented for under $200 (for the entire year) plus a little elbow grease! How’s that for stretching your dollars!



1. Get a website-$80 a year or less



If you’ve got one-great-make sure its updated. If you don’t have one you need two things to get one up by the end of day. You need a domain name and then domain hosting. You can do both at GoDaddy.com or HostMonster.com. You can walk away with a basic plan for less than $100 a year. Next, Install WordPress and the Atahualpa* theme (google ‘Atahualpa wordpress theme’ to find) and build a quick website. Do not get roped into using the website builder software that comes with web hosting. WordPress is FREE and comes a lot of support from others who use it at wordpress.org. Bare minimum your website needs is information on how to contact you (phone/email/physical location), list of your products services. Add some pictures and you’re good to go.



2. Start Blogging-FREE



Why? How? Oh my! Here’s how to make it really simple. Again, you’ll need WordPress and the Atahualpa theme installed at www.yourdomain.com/blog (ask your hosting provider how to do this if you don’t know how). Then 3 times a week- type a brief message/article/how-to tip/customer interview/monthly special as a blog post. You can google things like ‘blog post ideas for small businesses’ and get a lot of tips on things to blog about.



3. Create a Facebook Page for Your Business-FREE



Get your business a Fan Page set up on Facebook. Go to: http://www.facebook.com/pages/create.php and walk through the step for setting up a Fan Page. After you set up a Fan Page-send an email to all your current clients and customers asking them to join. Whenever you make a blog post-send an update to your fans. Also keep fans updated on specials or discounts that your business might have. Think about offering a “Facebook Fans Only” special.



4. Create a Facebook Group-FREE



A business Facebook Group will let you communicate and get to know your current customers. A group allows you to privately message members much like someone being on an email list. You can also have discussions in the group about products or services that you offer.



5. Create a Twitter Account-FREE



Local News stations, police departments and local newspaper have started using Twitter to keep followers up-to date. After you set up a Twitter account, invite all your current clients and Facebook Page friends to follow you on Twitter. Then begin watching the conversation. Start by re-tweeting what others have said. That means copying something that some else has said in your tweet update box and putting a “RT” in front of the message then sending it out to your followers. This allows the message to be seen by others in your group that the original message might not have been seen by. It builds trust and loyalty. People like when you acknowledge what they say or do. Then tweet about things that are going on with other local businesses that are tweeting.



6. Start or continue your email newsletter-$120 or less



If you are blogging this can seamlessly be tied together so that every blog you create automatically gets emailed out to your newsletter subscribers. I recommend iContact for this as their service allows for autoresponders, email newsletters, surveys and RSS feeds. If you are blogging 3 times a week-there are 3 emails that go out to your subscribers every week! Plus if they like the article it’ll drive traffic back to your website.



7. Set Up Google Alerts-FREE



Go to alerts.google.com (you need to have a gmail account-create one if you don’t already have) and type in the name of your business in the ‘search terms’. Select Type: “Comprehensive”. Select ‘How Often”: As-it-Happens and have it delivered to your gmail address. This service will send you an email anytime your company name is mentioned.



Also set up google alerts for general industry terms or products that are related to your business. This will provide you with ideas for writing blog posts as well as quickly keep you updated on what’s being said about your business and your competition.



There you go! If you’ve already got all these in place-Super Job! Watch out for a future article on “Advanced Budget Friendly Internet Marketing Tips!”
article source : http://www.articleorange.com/articles/4471/1/7-Budget-Friendly-Internet-Marketing-Tips/Page1.html

5 Smalls Business Marketing Mistakes to Avoid

Small business owners can have a hard time finding the right ways to market their product or service. There are plenty of right ways to do things, and plenty of wrong ways. Here is a brief overview of some of the mistakes to avoid when marketing your small business:
Mistake #1: Not researching your product need
Many people have a wonderful idea of a product that is needed in the market, and then spend all their money to create it. You need to research the market first to make sure there isn’t already a similar product out there, and whether there is even a need for your product.
Conduct market research, hold focus groups and only make a small run of your product – a few hundred or so – to test your target market with. This can save you a lot of money and heartache in the long run.
Mistake #2: Thinking that the product will market itself
Many small business owners think their product is so great that they don’t need to do any marketing at all – people will flock to you. That’s just not true, and I can’t think of one example of where it was true. Everyone thinks it’s because the “right product” just hasn’t been invented yet, but unfortunately, that’s not the case. It just won’t work that way. How can people flock to something they’ve never heard of?
You must consistently market your product, which means you need to create a marketing plan. You must define your target market, your unique selling point that distinguishes you from your competition; you must develop a marketing action plan and decide on a marketing budget. These are just the bare-bones basics of a marketing plan. You need some kind of plan to be successful. If you don’t know how to create a marketing plan, just Google “marketing plan” or “marketing agency” – many agencies are hired to just create marketing plans.
Mistake #3: Preparing and then not taking action
Many business owners have a fear of failing. Actually, who doesn’t have this fear? But instead of trying to prevent it, you need to follow your marketing plan (see Mistake #2) and forge ahead. It’s hard at first, no one will tell you it’s not, but you have to sell one product in order to sell a million. If you fail, evaluate what went wrong, try to fix it and try again. Repeat as needed!
Mistake #4: Constantly changing your marketing campaign
It happens a lot – the business owner and employees see their marketing materials every day and get tired of them. The same old poster printing images, the same old brochure copy…who wants to see that after six months of it being around? Your potential customers do, that’s who.
Just because you’ve seen your logo a million times, doesn’t mean everyone has. If your marketing campaign is working just fine, don’t change it for the sake of change. A million people haven’t seen your logo at all. Don’t change your marketing campaign until it stops bringing in customers.
Mistake #5: Don’t play monkey-see, monkey-do with your competitors
You should know what your competitors are doing, but you shouldn’t copy it just because it works for them.
If a competitor is known as a “low price leader,” don’t try to beat him out of that title – choose another like “high quality leader.” Find an important quality that your competitors aren’t giving to your shared target.
Kaye Z. Marks is an avid writer and follower of developments in the poster printing industry and how these improvements can benefit small to medium-scale businesses. Visit http://www.printplace.com/printing/poster-printing.aspx for more information.
article source:http://www.articleorange.com/articles/2385/1/5-Small-Business-Marketing-Mistakes-to-Avoid/Page1.html

Top 10 things NOT to do when applying for a design job

Hello students and graduates! We get lots of job applications this time of year. In honor of graduation, I’ve crafted a little list of 10 things NOT to do when applying for a design job. This most likely applies to other design firms as well as Spoonbend. Enjoy!

1) DO Build a portfolio website. DO NOT email me a giant PDF. I don’t want to open it.

2) DO NOT have any broken links, “coming soon” or strange navigation.

3) DO NOT call. Mail me something cool! That way I can see your craft too.

4) DO NOT ask if “we’re hiring.” Offer to schedule a portfolio review appointment instead.

5) DO NOT pad your portfolio with freelance work just because it’s paid. It is OK just to have student work in your portfolio. Often little flyers and small freelance projects bring the quality of the portfolio down because the concept usually isn’t as thought out.

6) DO NOT feel entitled to anything. In this economy, be willing to take internships, production jobs, anything to get your foot in the door.

7) DO NOT leave your MySpace page with drunken party photos around for prospective employers to see. We will google you.

8 ) DO NOT send long rambling introductions by mail or email. State why you are right for the job, what you can offer the company, and what sets you apart from all of the other applicants in the sea.

9) DO NOT flip through your portfolio too quickly in an interview. Let your interviewer drive.

10) DO NOT have typos anywhere.

The author of this article, Tina Schweiger, is the President, Spoonbend (http://www.spoonbend.com), Inc a full service Austin Advertising and Austin Marketing Agency. Spoonbend specializes in branding in Austin, Logo design Austin, Austin Marketing, Austin web design, graphic design Austin, etc.